Freda’s Sustainability Statement

The average woman throws away 300 pounds of period care products in a lifetime. Each of these pads and tampons has an environmental impact that stretches from the energy used in manufacturing, through to the fossil fuels used to create the packaging, down to the difficulty in disposing of products after use. In the US alone, an estimated 12 billion pads and 7 billion tampons are thrown away each year and 200,000 tonnes of waste is generated in the UK from period care products and their packaging.

Freda is committed to expanding the meaning of sustainability to encompass the importance of performance. We will always put our customers’ needs first, never compromising on hygiene, functionality, and comfort, while continuing to improve and strive towards evermore sustainable products, packaging, and ways of conducting our business.

Freda has gone to great lengths to ensure that every one of our products is produced in the most eco-friendly and sustainable manner; finding alternative materials where possible, and selecting renewable and recycled options where necessary, to ensure that our users receive the optimal, eco-friendly period support. Freda period eco pads are made from 75-80% renewable materials and are packed in biofilm wraps, and our plastic backing contains 50% renewable materials. Our tampons are 100% certified organic cotton. Our products are responsibly manufactured in Sweden in a factory which creates zero landfill, with all waste going directly to recycling or to incineration, where it is used to produce heat and electricity.

We understand that leading a fully sustainable lifestyle is not easy, and so we appreciate that our customers have sought us out and chosen to make environmentally responsible choices. Freda offers its users the best available eco-friendly period care no matter what their preferences. At the same time we work with our like-minded community of users to encourage the social, cultural, and market change we all want to see. Our customers choose Freda because we share their values, whether this is about ditching applicators for biodegradable tampons, or working with us to end period poverty and inequity.

We recognise that reaching perfection may not be quick or easy, but Freda is committed to innovating, learning, and continually demanding that products that live up to our high standards.

We promise to always push our supplier towards conducting their business in the most responsible manner, using renewable energy and paying the staff fairly, and we insist that any product made for us uses natural, organically grown and sustainably sourced materials, plant-based plastics if they need to be used at all, and that all items are biodegradable.