Social purpose


What’s Freda’s mission?

At Freda, we believe that access to period care is a basic human right. That’s why we’ve incorporated a giveback pledge at the core of our business, supporting and empowering women and girls in need.

We cannot tackle period poverty single-handedly, so we simply aim to use our voice to advocate and campaign for universal access to period care products and girls’ right to education. We donate a portion of our profits to initatives addressing those issues.

So far we’ve partnered with Bloody Good Period, The Red Box Project and A Bloody Good Cause.

If you’d like to go a step further and donate our natural pads and organic tampons to the initiative of your choice, we’ll be happy to give you them at a subsidised price and deliver them directly to the organisation for you.

Click here to donate 

Freda’s approach

A main focus of our subscription service is supporting and empowering women and girls in need. We’ve selected our non-profit partners because they’ve got:

  • An on-the-ground presence with direct links to the community they serve
  • Small but effective operations
  • A vision for sustainable period care solutions for those in need and most vulnerable.

Bloody Good Period

Gabby Edlin and Bloody Good Period deliver period supplies, that people donate, to asylum seeker drop-in centres and food banks. They work to end period poverty on the ground by providing these products to those who can’t afford them, along with long-term menstrual education.

How Freda helps: We use some of our profits to donate pads for this initiative so the more Freda subscribers we have, the more products we can donate. We are also a donation platform that is open to all, not just Freda subscribers. We make our products available at a subsidised rate (vs. Amazon) and in bulk so that more products are donated in a more efficient way.

A Bloody Good Cause

An initiative started by two friends who collect donations of sanitary products and distribute them to homeless shelters, women’s refuges and refugee centres. Sophie and Sanya personally identify the need and make sure the donations are delivered to those who need them most. BGC was inspired by The Homeless Period’s petition, demanding that the UK government provide sanitary products for homeless shelters – an initiative that Freda wholeheartedly supports.

How Freda helps: we support BGC’s campaigns by publicising their mission and by donating sanitary pads that we collect from our customer community and networks.